What is the perfect modern luxury hotel?

So many hotel owners include the word luxury while marketing their place while the services they offer.  In fact, this is one of the most abused words in the hotel service system.  Many hotels claim to be luxury hotels while they are just average. While there is no clear definition of the word luxury, there

The Ultimate Guide to hotel marketing

There are multiple ways to market your hotel, each attracting a different type of customer.  Thanks to technology advancement, marketing is now cheaper and more effective than it was 5 or 10 years ago.  The way you advertise and set your business will determine what kind of guests and how many guests you get to

Characteristics of boutique hotels

Most people in the hotel business understand that change is inevitable. Lodging and temporary hotels have been around for years and it is only recently that most have started offering luxury deals to the clients.  Many guests are looking for a personalized lodging experience that takes details into account and offers good quality service to